Home » The Business Of Healthcare Innovation by Lawton Robert Burns
The Business Of Healthcare Innovation Lawton Robert Burns

The Business Of Healthcare Innovation

Lawton Robert Burns

Published
ISBN :
Kindle Edition
398 pages
Enter the sum

 About the Book 

Robert Lawton Burns focuses on the key role of the producers as the main source of innovation in this wide-ranging analysis of business trends in the manufacturing branch of the health care industry. Written by industry academics and executives,MoreRobert Lawton Burns focuses on the key role of the producers as the main source of innovation in this wide-ranging analysis of business trends in the manufacturing branch of the health care industry. Written by industry academics and executives, the book provides a detailed overview of the pharmaceutical, biotechnology, genomics/proteomics, medical device and information technology sectors. Most importantly, it describes the growing convergence between these sectors and the need for executives in one sector to increasingly draw upon trends in the others.